Should I Start My Own Business in 2019?

Corporate America has changed. Job security is largely a nonexistent, benefits (if offered) are not nearly what they used to be, and starting your own business is looking a lot less risky. However, starting a small business is no small decision. It may have a major financial and quality of …

8 steps to successful disruption of your industry

Disruption is one of the buzzwords you hear often in today’s business world. Nothing shakes an industry awake like disruptive innovation. Companies become obsolete, others complain about their disappearing market share, while the smart ones recognize the signs of disruption early and embrace the change. In this new paradigm, businesses …

10 low-cost strategies to crank-up sales in 2019

Start the New Year off on the right path The new year is coming fast, and the best way to grow your business — and stay ahead of your competition — is to look for ways to improve sales. It’s a simple truth every company has to face: to grow …

What Is Marketing Automation?

So, what is marketing automation, really? I am sure you’ve heard about it. It is mentioned by every marketing guru out there. Even raved about. But the bottom line is, what can it do for you? Let’s start by defining it. Marketing automation is software that helps you to automate your …

Choosing the Right Marketing Platform to Grow Your Business

Running a successful business is no easy job. You need to make sure your existing customers are happy with what you offer and, at the same time, attract new customers to generate revenue to expand your business further. You also need to be flexible and always on the lookout for …