Inbound Marketing: Setting the right bait, for the right fish!
In the world of inbound marketing, the marketer’s job is not to find leads; it is to help leads find you. At BuzzShark, we help our customers build their audience and attract attention. We do this by creating relevant and compelling content that can be found by searching online or by asking on social networks and optimizing the content to attract and convert leads.
What Is Inbound Marketing?
Inbound Marketing is the process of helping potential customers find your company. Often before they are even looking to make a purchase. We then turn that early awareness into brand preference and, ultimately, into leads and revenue. At BuzzShark, we combine the strategy, branding, creative and digital talents of a traditional advertising agency with the marketing automation capabilities of the leading agency in inbound marketing. All of our clients are unique, and we devise customized strategies for every account.
Stop renting attention from channels that someone else built such as display ads on a website, a booth at a tradeshow, or an email sent to a third-party list. Although effective, it’s also expensive and with the growing trends of information overload these tried-and-true ways of getting prospects to notice you don’t work as well anymore. With inbound marketing, buyers put down their “anti-marketing” shields when they are actively seeking information or passively looking to be entertained or educated. That’s when companies can begin to engage and build relationships with them – and influence the buying preference.
At BuzzShark, our inbound strategies return dramatically better results than traditional marketing techniques which rely on interruption marketing. We apply more brains, not more budget, to drive revenue. So, start fishing with the right bait to catch the fish you want. Contact us today and start reeling in those leads.
When you work with us, we become an integral part of your team. For an immediate consultation, or to learn how BuzzShark can turn your inbound and marketing automation efforts into more sales, complete the form on this page.